The Art of Client Service: The Classic Guide, Updated for Today’s Marketers and Advertisers

A practical guide for providing exceptional client service

Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve more effective work.… Read the rest

A practical guide for providing exceptional client service

Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve more effective work.… Read the rest

Exceptional Customer Service: Exceed Customer Expectations to Build Loyalty & Boost Profits

When the going's tough, companies that survive will be those that build the greatest loyalty—by exceeding expectations. Yet, too often, companies ignore their customers' needs and wants. Today, industries like airlines, retail businesses, and restaurants are feeling consumer pushback.

With new, updated examples from more than fifty companies—from Chik-Fil-A restaurants to the Ritz-Carlton hotel chain to online retailer Zappos.com—this book shows managers how to go from so-so service to amazing service.… Read the rest

When the going's tough, companies that survive will be those that build the greatest loyalty—by exceeding expectations. Yet, too often, companies ignore their customers' needs and wants. Today, industries like airlines, retail businesses, and restaurants are feeling consumer pushback.

With new, updated examples from more than fifty companies—from Chik-Fil-A restaurants to the Ritz-Carlton hotel chain to online retailer Zappos.com—this book shows managers how to go from so-so service to amazing service.… Read the rest

Uncommon Service: How to Win by Putting Customers at the Core of Your Business

Most companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship.

In Uncommon Service, Frances Frei and Anne Morriss show how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function.… Read the rest

Most companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship.

In Uncommon Service, Frances Frei and Anne Morriss show how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function.… Read the rest

The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company (Business Books)

Discover the secrets of world-class leadership!

When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed.… Read the rest

Discover the secrets of world-class leadership!

When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed.… Read the rest

Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless: How to Make Customers Love You, Keep Them Coming Back and Tell Everyone They Know

To longtime sales and customer-service pro Jeffrey Gitomer, boasting about a near-perfect customer-satisfaction rating of 97.5 percent is a major mistake. "That means 2.5 percent of your customers are mad and they're telling everyone. And 97.5 percent of your customers will shop anyplace the next time they go to market for your product or service." Based on a philosophy that's been developed through his syndicated business columns and the more than 150 seminars that he gives each year to companies such as Radisson, Sony, NationsBank, and Time Warner Cable, the book outlines his formula for making customers so faithful they "will fight before they switch–and they will proactively refer people to buy from you." Regularly employing oversized type in screaming bold fonts to grab the reader's attention, Gitomer breathlessly recounts his start-to-finish approach to becoming "memorable" to consumers along with illustrative tales of his own encounters with particularly egregious examples of poor service.… Read the rest

To longtime sales and customer-service pro Jeffrey Gitomer, boasting about a near-perfect customer-satisfaction rating of 97.5 percent is a major mistake. "That means 2.5 percent of your customers are mad and they're telling everyone. And 97.5 percent of your customers will shop anyplace the next time they go to market for your product or service." Based on a philosophy that's been developed through his syndicated business columns and the more than 150 seminars that he gives each year to companies such as Radisson, Sony, NationsBank, and Time Warner Cable, the book outlines his formula for making customers so faithful they "will fight before they switch–and they will proactively refer people to buy from you." Regularly employing oversized type in screaming bold fonts to grab the reader's attention, Gitomer breathlessly recounts his start-to-finish approach to becoming "memorable" to consumers along with illustrative tales of his own encounters with particularly egregious examples of poor service.… Read the rest

Customer Service Training 101: Quick and Easy Techniques That Get Great Results

Active managers and customer service teachers accountable of educating their client service staff members will certainly locate powerful devices as well as guidance in "Customer Service Training 101". This motivating, detailed training hands-on offers viewers an easy-to-implement method for equipping their individuals with the skills they need to excel in this crucial duty. This book addresses essential customer support areas consisting of: making a great first impression forecasting a positive attitude establishing count on, establishing rapport, as well as making consumers really feel valued with confidence taking care of 'challenging' clients and also situations connecting effectively face-to-face, and via telephone and email.… Read the rest

Active managers and customer service teachers accountable of educating their client service staff members will certainly locate powerful devices as well as guidance in "Customer Service Training 101". This motivating, detailed training hands-on offers viewers an easy-to-implement method for equipping their individuals with the skills they need to excel in this crucial duty. This book addresses essential customer support areas consisting of: making a great first impression forecasting a positive attitude establishing count on, establishing rapport, as well as making consumers really feel valued with confidence taking care of 'challenging' clients and also situations connecting effectively face-to-face, and via telephone and email.… Read the rest

Powerful Phrases for Effective Customer Service: Over 700 Ready-to-Use Phrases and Scripts That Really Get Results

Let's face it, handling consumers isn't simple. They typically aren't constantly ideal– and even enjoyable– however recognizing the best words to use could make all the distinction.

Powerful Phrases for Effective Customer Service shares over 700 phrases as well as manuscripts that have been confirmed time after time to pacify also the most challenging communications. Covering 30 challenging consumer habits as well as 20 challenging employee-caused scenarios, this indispensible recommendation makes it simple for viewers to analyze the conditions, discover the ideal reaction, as well as with confidence supply contentment to every consumer.… Read the rest

Let's face it, handling consumers isn't simple. They typically aren't constantly ideal– and even enjoyable– however recognizing the best words to use could make all the distinction.

Powerful Phrases for Effective Customer Service shares over 700 phrases as well as manuscripts that have been confirmed time after time to pacify also the most challenging communications. Covering 30 challenging consumer habits as well as 20 challenging employee-caused scenarios, this indispensible recommendation makes it simple for viewers to analyze the conditions, discover the ideal reaction, as well as with confidence supply contentment to every consumer.… Read the rest

Customer Service: A Practical Approach (5th Edition)

The market-leader, Customer Service: A Practical Approach, goes beyond giving reasons client service is essential to specifying tried and tested approaches for developing customer care excellence. Making use of an arranged and also succinct format, it covers a wide range of knowledge and skills and uses an extensive collection of tasks to jazz up as well as rejuvenate any type of lecture.… Read the rest

The market-leader, Customer Service: A Practical Approach, goes beyond giving reasons client service is essential to specifying tried and tested approaches for developing customer care excellence. Making use of an arranged and also succinct format, it covers a wide range of knowledge and skills and uses an extensive collection of tasks to jazz up as well as rejuvenate any type of lecture.… Read the rest

Delight Your Customers: 7 Simple Ways to Raise Your Customer Service from Ordinary to Extraordinary

Great customer care is rare. Actually, one study found that while 80 percent of business described themselves as supplying "exceptional" service, consumers estimated the number at a plain 8 percent. The problem, inning accordance with service professional Steve Curtin, is really rather basic. When asked exactly what their job involves, many workers provide the responsibilities and tasks connected with their setting.… Read the rest

Great customer care is rare. Actually, one study found that while 80 percent of business described themselves as supplying "exceptional" service, consumers estimated the number at a plain 8 percent. The problem, inning accordance with service professional Steve Curtin, is really rather basic. When asked exactly what their job involves, many workers provide the responsibilities and tasks connected with their setting.… Read the rest

Customer Service: Career Success through Customer Loyalty

This is the book of the published book as well as may not include any media, website gain access to codes, or print supplements that might come packaged with the bound book.

Customer care: Career Success with Customer Loyalty, 6e provides a systematic process for building service skills that service individuals need. Offered in a pleasant, conversational manner, the text is filled with examples that demonstrate the web link in between service abilities and profession achievement.… Read the rest

This is the book of the published book as well as may not include any media, website gain access to codes, or print supplements that might come packaged with the bound book.

Customer care: Career Success with Customer Loyalty, 6e provides a systematic process for building service skills that service individuals need. Offered in a pleasant, conversational manner, the text is filled with examples that demonstrate the web link in between service abilities and profession achievement.… Read the rest